Sellers
Price it right the first week. Negotiate it all the way to the table.
Step 1
The number
Donna prices off recent comparable sales in your immediate area, not a wish, not a listing-hungry overquote. A dated, honest opinion of value, with the comps behind it.
Step 2
The launch
Photography, staging notes, the open house, and marketing across the channels that actually move Middlesex County buyers. Janice runs the logistics; Donna runs the deal.
Step 3
The table
Offers, counteroffers, inspection, appraisal, attorney review, closing, handled personally, in order, on schedule.
$55,000
over asking price on 66 Morris Court. One recent example of what a right-priced launch and a held-the-line negotiation look like.